Adventures in Video
Indulging my inner filmmaker - as a scriptwriter, producer and occasional songwriter.
Fastrack's first ever music video x product showcase, which housed in every frame an interactive product catalogue.
The video had an average watch time of 2 min 30 sec, and scored conversion rates 20% better than traditional media.
Cautionary tales about the evils surrounding digital payments: a festive video series for PhonePe.
This 10 part video series received institutional acclaim and continues to spread awareness in the fight against payment frauds.
Youngstirs, a content IP that featured bold, young talent that embodied the Fastrack way of thinking
Sometimes, a great beat is enough. Jamming out with Fastrack.
Theme based film curation for Hotstar's premium subscriber base.
The story of PhonePe's ubiquity in the lives of our 250 million+ users told through a multimedia masterpiece.